Nomad hearts,,
without a trace
We want to encourage our community to see the world as something borrowed. Something that has to be taken care of. A place that doesn't have to remember us, so future generations can enjoy what we were able to experience today.
Team: Willian Paulino
Role: Co-creative director | Copywriter | Designer
Client: Blue Banana
Creative process
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Down-to-earth people like to feel like they are part of a change.
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The world doesn’t need to remember you, you do.
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Nomad hearts without a trace.
Everyone
has
a
story,
We want
to know yours
For this reason, we decided to ask our community to send us their stories attached to a list of 5 places they want to visit before they die with the context The world doesn’t need to remember you, you do. We will then, select the ones with the most meaningful and engaging storytelling.
We will create an event where we will make those trips without leaving a mark on this world. We will do these activities with the people we love and care about, enjoying every moment but leaving the environment untouched- like we were never there.
